Data protection

Data protection

Unless otherwise stated below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide the data has no consequences. This only applies if no other information is provided in the subsequent processing operations.
“Personal data” means any information relating to an identified or identifiable natural person.

Server log files

You can visit our websites without providing any personal information.

Every time you access our website, usage data is transmitted to us or our web host/IT service provider through your Internet browser and stored in protocol data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in ensuring the trouble-free operation of our website and to improve our offering.

Customer Account Orders

Customer account
When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your customer account will then be deleted.

Collection, processing and transfer of personal data when placing orders

When you place an order, we only collect and process your personal data to the extent that this is necessary to fulfil and process your order and to process your enquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR and is necessary for the fulfilment of a contract with you.

Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly adhere to the legal requirements. The scope of data transmission is limited to a minimum.

Contact Reviews Newsletter

Collection and processing when using the contact form
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent you provide it. The data processing serves the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent.
You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. We only use your email address to process your request. Your data will then be deleted unless you have consented to further processing and use.

Data collection when writing a comment
When you comment on an article or post, we only collect your personal data (name, email address, comment text) to the extent you have made it available. The processing serves the purpose of enabling commenting and displaying comments. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your personal data will then be deleted.

When your comment is published, only the name you provide will be published.

Use of the email address for sending newsletters
We use your email address, regardless of the contract processing, exclusively for our own advertising purposes to send newsletters, provided that you have expressly consented to this. The processing is carried out on the basis of Art. 6 Paragraph 1 Letter a of GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent until the revocation. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list.

Your data will be passed on to an email marketing service provider as part of order processing. It will not be passed on to any other third parties.

Merchandise management

Use of an external inventory management system
We use an inventory management system to process contracts as part of order processing. For this purpose, your personal data collected as part of the order is transmitted to Billomat GmbH & Co KG, Lorenzer Straße 31, 90402 Nuremberg, Germany .

Payment service providers

Using PayPal
All PayPal transactions are subject to the PayPal privacy policy, which can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Cookies

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. When a user visits a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is visited again.

We use these cookies to make our service more user-friendly, effective and secure. Cookies also enable our systems to recognize your browser even after you change pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after you change pages.

The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offering.

Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide individually whether to accept them, as well as prevent the cookies from being stored and the data they contain from being transmitted. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may then not be able to use all of the functions of this website to their full extent.

The links below will tell you how to manage (including deactivate) cookies in the most important browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Analysis Advertising

The data processing described in this section, in particular the setting of cookies, is carried out on the basis of Art. 6 (1) lit. f GDPR due to our overriding legitimate interest:

- on the needs-based and targeted design of the website, e.g. with analysis and statistics tools

- to target site visitors with interest-based advertising, e.g. through conversion tracking

You have the right to object at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR, for reasons related to your particular situation.

Use of Google Analytics
We use the web analysis service Google Analytics from Google LLC on our website (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
The data processing serves the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activities and to provide the website operator with other services related to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses cookies that enable an analysis of your use of the website. The information on your use of this website generated through the cookies is usually transferred to a Google server in the USA and stored there. IP anonymization is activated on this website. This means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
Google has certified itself under the US-EU data protection agreement “Privacy Shield” and is thus committed to complying with European data protection guidelines.
You can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link [ https://tools.google.com/dlpage/gaoptout?hl=de ].
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent your data from being collected in the future when you visit this website. You must opt out on all systems and devices used for this to have a comprehensive effect. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics.
Further information on terms of use and data protection can be found at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ .

Using Google's remarketing or "similar audiences" feature
We use the remarketing or “similar audiences” function of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) on our website.
The application serves the purpose of analyzing visitor behavior and interests.
Google uses cookies to analyze website usage, which forms the basis for creating interest-based ads. The cookies record visits to the website and anonymized data about website usage. No personal data of website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously viewed product and information areas.
Your data may be transferred to the USA. Google has certified itself under the US-EU data protection agreement “Privacy Shield” and is therefore committed to complying with European data protection guidelines.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the additional opt-out information provided there.
Further information on Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/

Use of Google Ads Conversion Tracking
We use the online advertising program “Google Ads” on our website and, as part of this, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
When you click on an ad placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. This means that there is no way that cookies can be tracked across Ads customers' websites.
The information collected using the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.
Your data may be transferred to the USA. Google has certified itself under the US-EU data protection agreement “Privacy Shield” and is therefore committed to complying with European data protection guidelines.
You can deactivate personalized advertising in the Google advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de .
Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the additional opt-out information provided there.
They will then not be included in the conversion tracking statistics.
Further information and Google’s privacy policy can be found at: https://www.google.de/policies/privacy/

Use of Facebook Remarketing
We use the remarketing function “Custom Audiences” of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; “Facebook”) on our website.
The application serves the purpose of targeting website visitors with interest-based advertising on the social network Facebook.
For this purpose, the Facebook remarketing tag has been implemented on the website. This tag establishes a direct connection to the Facebook servers when you visit the website. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then be shown personalized, interest-based Facebook ads.
Your data may be transferred to the USA. Facebook has certified itself under the US-EU data protection agreement “Privacy Shield” and is therefore committed to complying with European data protection guidelines.
You can deactivate the “Custom Audiences” remarketing function here .
For more information about the collection and use of data by Facebook, your rights in this regard, and options for protecting your privacy, please see Facebook's privacy policy at https://www.facebook.com/about/privacy/ .

Use of Google AdSense
We use the AdSense function of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) on our website.
The data processing serves the purpose of renting advertising space on the website and using it to target website visitors with interest-based advertising.
This function enables visitors to the provider's website to see personalized, interest-based advertising from the Google Display Network. Google uses cookies to enable analysis of your use of the website.
The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. Google may transfer this information to third parties if required to do so by law, or if third parties process the data on Google's behalf. Google will never associate your IP address with other Google data. Google has certified itself under the US-EU data protection agreement "Privacy Shield" and is therefore committed to complying with European data protection guidelines.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de .
Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the additional opt-out information provided there.
Further information and Google’s privacy policy can be found at: https://www.google.com/policies/technologies/ads/ , https://www.google.de/policies/privacy/

Plug ins

Use of Google reCAPTCHA

We use the reCAPTCHA service from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The query serves the purpose of distinguishing between input by a human and automated, machine processing. For this purpose, your input is transmitted to Google and used there. In addition, the IP address and any other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and may also be transmitted to the USA. Google has certified itself under the US-EU data protection agreement "Privacy Shield" and is therefore committed to complying with European data protection guidelines.

The processing is carried out on the basis of Art. 6 (1) (f) GDPR out of the legitimate interest of protecting our website from automated spying, misuse and SPAM.

Further information about Google reCAPTCHA and the associated privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy .

Rights of data subjects and storage period

Duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular those under tax and commercial law, and then deleted after the deadline has expired, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
Furthermore, according to Art. 21 Para. 1 GDPR, you have the right to object to processing based on Art. 6 Para. 1 f GDPR and to processing for direct marketing purposes.

Please contact us if you wish. You can find the contact details in our legal notice.

You can contact our data protection officer directly at: sternenlotos@blooominglife.com

Right to complain to the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not lawful.

Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 (1) (f) GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
Once you have objected, the processing of the data concerned will be stopped unless we can demonstrate compelling legitimate grounds for the processing which outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

If the personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for direct marketing purposes.

last update: 19.11.2018